Swaslu: Inexorable Espresso Evolution
Roaster Flavor Without the Labor
ABOUT

When the Brooklyn Lyceum gets done
fighting over a non-trivial set of procedural due process violations ...


There ... WILL ... BE ... BETTER ... COFFEE ...
on the Brooklyn Lyceum block.
till then
... Out & About & On The Road w/an answer:
... Inexorable Espresso Evolution ...
Flavor, not labor, from our espresso cellar!
-- 15 years of a coffee shop/ cafe
and the aftermath of Hurricane Sandy taught us that
there is another, more ecological, way.

-- When the Lycem Due Process dust settles,
we may be taking on,
or taking out,
Starbucks with our own Espresso cellar.

--Till then we are pulling espress shot the SwaSlu way, ont the road again!

We make it a point not to be a roaster
and will be presenting multitudes of flavors of roasters
from, well, everywhere at events, markets and fairs.

Interested in a review or a pop-up? Take a dip HERE


Judicial violations of due process brought to you by
Judge Donald Scott Kurtz & Judge Reinaldo Rivera
LOCATIONS

While we work on the courts either :
  • accepting the original judicial checkmate
    (complaint was statutorily abandoned)
  • accepting the new judicial checkmate
    the court retroactively created
    in avoiding that original judicial checkmate
    (failure to serve our atty any papers, AND,
    notice to appear a decade in the past,
    no matter whom was served).
We are looking at a couple of interim sites in our other haunts
(New York State, Philadelphia and Maine).


Judicial violations of due process brought to you by
Judge Donald Scott Kurtz & Judge Reinaldo Rivera
Don't Blink Espresso

magical mix - a bit of this, a dash of that, voila MORE

ethereal espresso plane

-

While Swaslu seeks out stellar espresso roasts

and processes the roasts into an espresso cellar (hundreds of roasts drawn and frozen in time with key flavor details locked in place forever), we live to experiment.  When we find a combo that works for us we want to share it with you.

Thus, Blink Espresso, a magical combination of espressos.

Stealth Roasts

We do the labor ... pushing roaster flavor! - marketing espresso is a tasty job ... someone has to do it. MORE

TLDR / Summary -

Swaslu samples Stealth Roast Americanos

(and, on occasion, other espresso based drinks) using anonymous flash frozen manual (https://www.rok.coffee ) espresso roasts at events ... and collects up unbiased reviews and comments.

Swaslu collates the results and creates a database of anonymous taste preference information.

Americanos (and espresso based drinks) will rule the world!

***NOTE: we often mix a bit of this espresso and a bit of that espresso making the don't blink espresso

Dear Roaster:

SwaSlu Stealth Roast Opportunity - When the Roaster gets busy, the busy Roaster gets marketing help! MORE

It is all about the Marketing! -

In a world that expects ever more production from an ever shrinking timeframe, one can sometimes use some help.

That is what SwaSlu.com is set up to accomplish, more for, and from, your  STEALTH ROAST with minimal effort from your staff, all without risk to the Brand.

The people behind SwaSlu.com spent 20 years cranking a cafe/coffee shop and theater and marketplace, the Brooklyn Lyceum ( brooklynlyceum.com), with two -  three hundred person occupancy activity spaces.

We learned quite a bit working with events big and small. While that venture is on hold (really long story, no time for that now), we have taken some learnings and applied them to sharpen the marketing axe, an espresso marketing axe.

All Things Espresso

Stories and commentary on Espresso - all the news thats fit to drink! MORE

the SHOT!!! -

Swaslu thinks, with its Permian mind, that espresso ain't all that complicated. It is all about an attention to rigorous detail that Swaslu nails, but mere mortal baristas cannot hope match at volume. 

And, armed with what baristas cannot match, we are hitting the road to sample a panoply of STEALTH ROASTS from roasters nationwide all to spread the Americano love and  do unbiased market research for the roasters. 

First off, SwaSlu lets the roasters roast an build relationships with the growers.  The art of roasting and the effort to effectively interact with the growers is an important art best left to those who focus on that art, and is, really, the core foundation for great shots.

Second, SwaSlu digs into what espresso is as opposed to brewing.  That is on the science end of the spectrum, an end with which Swaslu is entirely familiar.

Espresso commands the taste from the grinds, whereas brewing coaxes out whatever flavor will willingly be coaxed.

Swaslu saves vital taste characteristics of the STEALTH ROASTS at our espresso workshop for sampling far from the normal machinery and preconceptions of espresso enabling our pop-up  roadshow. 

Americanos will come to rule the playing field, much as we did with infinite evolutional varieties over millions of years.

Snack Samples

Let us help you push your snack - whilst we push Stealth Roasts MORE

TL/DR -

Many things go well with STEALTH ROAST Espresso.

Time to bring it home strong.

With an engaged espresso audience, we can sample your snacks and get feedback.

Apply here : https://swaslu.com/apply_snack.

500 Samplings over 8-16 event days.

And customer feedback to boot!

SwaSlu Philosophy

why SwaSlu do what it do - more espresso variants than are dreamt of in your philosophy MORE

ASSERTIONS -

SwaSlu 101:

Coffee is a fruit and one shall not roast a fruit till the essence of fruit is reduced to ashes.  You wouldn't do that to a grapefruit, so leave the coffee alone.

Espresso is a process, different from brewing, that extracts an otherworldly goodness when done well.

Espresso roasts are just roasts the roasters think would do well in the espresso process.  There is no standard.

Lighter roasts fade in milk based drinks.  So a bit less milk with lighter roasts in lattes and cappuccinos.

Espresso is origin of the universe level complicated : https://swaslu.com/wip/10044.

Americanos (espresso + a little hot H20) release flavors and nuances ordinary coffee can only bow to.

Freezing espresso shots is cool (pun intended) and allow for better Americanos than 95% of any brewed coffee, artisanal or not.

Many things go well with Espresso.

They should be liberally sampled (Submit Snack).

All things Trilobite

waiting since the permian - for a trilobite web compendium MORE

Trilobites = fascinating. -

With a trilobite as the swaslu representative, we want to give a shout out to these amazing creatures.

Rarely are there animals that survived hundreds of millions of years.

Enjoy some links and some discussion.

  1. A lament of the fate of trilobites
    youtube.com/watch?v=wjibmVcvtoE
  2. Nigel Hughes (singer/professor)
    earthsciences.ucr.edu/hughes.html
  3. Trilobite (Deep Time)
    youtube.com/watch?v=oAJhGbs54zw
  4. The Trouble With Trilobites
    youtube.com/watch?v=Aji2VnQFUCs
  5. Origins of Trilobites
    trilobites.info/origins.htm
Special Events

Wedding or focused service ... - Let SwaSlu serve you. MORE

Mediocre coffee got you down? -

Want tasty coffee served at an event?

Lattes that turn heads?

Be it a wedding or a roaster promo, let SwaSlu serve it up.

Contact us here to chat : https://swaslu.com/contact.

Espresso String Theory

Origin of the universe complicated! - What makes or breaks an espresso shot? MORE

String Theory:Primer -

In the never ending quest to understand the basic fundamentals of the universe, something called String Theory popped up decades ago.

Just as we experience a three dimensional reality of width-X-height-X-depth with a 4th dimension of time  added,  a height-X-width-X-depth-X-time, so it is theorized that there are 7 more  dimensions making a :
 height-X-width-X-depth-X-time-X-d5-X-d6-X-d7-X-d8-X-d9-X-d10-X-d11-

No matter how much of a headache you get attempting to understand this (as all physicists get), you can feel the complexity of such a system, a complexity that is approximated by Espresso.

Next we deal with 11 Espresso dimensions.

When we get done you should appreciate what SwampSlurry provides, a reduction of that complexity to a stellar product for your home, business or event.


Just the facts, Please.

Learn from coffee industry mistakes! - Simple rules to steller Espresso MORE

Things we know... -

Many variables must be continuously monitored and  controlled to ensure a great shot.

One thing we learned is that the failure along the lines of any one variable results in shots of espresso that are just meh and require much sweetener and much dilution (milk/water) to correct for the failure of that one variable.

In the end, we realized that a consistently pulled shot, when frozen immediately and counter to prevailing theory, allows for a tremendous taste to be more consistently provided.

The variables (at least the ones we are willing to tell you) we seek to control:

  1. Good beans
  2. Two shot volume of espresso beans. 
  3. Grind such that clumping occurs but quickly collapses after clumping.
  4. Consistent hot water temperature.
  5. Seconds after contact with water without pressure (ensures that the top layer is evenly saturated)...
  6. push through for a double shot into a 2 oz jar.

That is all there is to it, save for the experienced eye to tune the process almost shot to shot.

By our estimate, a hundred hours of pulling shots this way will make you a pro. 

This process also solves the pull time problem for a coffee shop who is swamped with business.

Simply queue up some of these frozen jars a few minutes in advance in hot water and you can just unscrew the cap and combine the espresso elixer with 200  degred +/-  hot water and have an Americano as quick as pouring a cup of coffee.

Our way is likely to produce a better Americanos and better latte than your machine / barista  combo will.

Note that the espresso shots are still better done by your staff as the crema is not preserved with this method, although the taste is.

Old Guard still standing ...

  • NPR
  • --Russian Opposition Activist Alexei Navalny Investigates Prosecutor
  • --President Trump Hosts Turkey's Erdogan Despite Concerns In Congress
  • --News Brief: Public Impeachment Hearings Begin, Erdogan Visits White House
  • CHICAGO TRIBUNE
  • --Man who loved graffiti art and worked to take care of his mother killed in Portage Park stabbing
  • --Feds recorded calls of close confidant of House Speaker Michael Madigan: sources
  • --Daily Northwestern staffers apologized for recent coverage of Jeff Sessions visit. Then they drew th
  • BBC
  • --Venice floods: Climate change behind highest tide in 50 years, says mayor
  • --Bolivia crisis: Jeanine Áñez declares herself interim president
  • --Hillary Clinton 'under enormous pressure' to run in 2020
  • NEW YORK TIMES
  • --What to Expect in the Trump Impeachment Inquiry’s Public Hearings
  • --The Man Trump Trusts for News on Ukraine
  • --Two Impeachments, but Two Radically Different Accusations

Indie news of note ...

  • HIDDEN CITY PHILADELPHIA
  • --Legendary Jazz Landmark and Keystone Battery up for Historic Designation Consideration
  • --At 18th & Spruce, the More Things Change, the More They Stay the Same
  • --Anticipated Development Gains Momentum on Delaware River Waterfront
  • NEW HAVEN INDEPENDENT
  • --Welcome To WNHH!
  • --Weakened Lead Law Advances
  • --Climate Activists Turn Spotlight On Mayor-Elect
  • SAN FRANCISCO PUBLIC PRESS
  • --Close Wins Indicate Electeds Will Have to Compromise
  • --Putting Early Election Results in Context with Recent S.F. Political History
  • --Dance Mission Theater Marks 20 Years of Advancing Social Justice Through Performance
  • ATLANTIC YARDS REPORT
  • --The Site 5 back story: Forest City's $1.47 million purchase in 1997, with development rights retaine
  • --In Amazon bid, Site 5 was proposed as single, 28-story office building with significant lot coverage
  • --From the latest Construction Update: overnight work at railyard on weekend should include "minimal d

Science feeds of note ...

  • SLASHDOT
  • --Dutch Court Orders Facebook To Ban Celebrity Crypto Scam Ads
  • --Dell Unveils Subscription Model To Counter Amazon, Microsoft
  • --Are We Living In a Blade Runner World?
  • REDDIT - SCIENCE
  • --The Curiosity rover detects oxygen behaving strangely on Mars
  • --The oldest and thickest Arctic sea ice is disappearing twice as fast as ice in the rest of the Arcti
  • --Perovskite solar cells have been found to be as much as 28% efficient, but the materials are not sta
  • SPACE.COM
  • --UCB's 'George Lucas Talk Show' Lands at NYC's Intrepid Sea, Air & Space Museum Tonight
  • --On This Day in Space! Nov. 13, 1971: Mariner 9 Becomes 1st Spacecraft to Orbit Mars
  • --US Must Adapt to Fight Growing Space-Based Threats, Air Force Officials Say

Evolution feeds of note ...

  • EVOLUTION INSTITUTE
  • --Seven Reasons Why Most Major Depression is Probably Not a Brain Disorder
  • --Evolution Promotes Mothers Who Tend, So Daughters Can Befriend
  • --New Foundations for Macroeconomics
  • CELL.COM
  • --Using Soundscapes to Assess Deep-Sea Benthic Ecosystems
  • --Transgenerational Plasticity in Human-Altered Environments
  • --Life, Universe, and All the Rest
  • NYTIMES: EVOLUTION
  • --We Shouldn’t Bother the Feral Scooters of Central Park
  • --Colorado Fossils Show How Mammals Raced to Fill Dinosaurs’ Void
  • --After This Fungus Turns Ants Into Zombies, Their Bodies Explode
  • FRONTIERS IN
  • --Multiple Roles of the Polycistronic Gene Tarsal-less/Mille-Pattes/Polished-Rice During Embryogenesis
  • --Does Long-Term Selection for Development Time Result in Canalization: A Test Using Drosophila melano
  • --A Toggle-Switch and a Feed-Forward Loop Engage in the Control of the Drosophila Retinal Determinatio

Espresso feeds of note ...

  • I NEED COFFEE
  • --How To Make Coffee Using A Thermos Flask
  • --Can you brew coffee with a piece of aluminum foil?
  • --Roasting Coffee to the “Rate of Rise Kick”
  • PERFECT DAILY FEED
  • --How to Manage Staff Discipline in Your Café
  • --Por Qué es Importante Conocer el Origen Del Café
  • --How Packaging Material Impacts Green Coffee Quality Over Time
  • REDDIT COFFEE
  • --[MOD] The Official Deal Thread
  • --[MOD] Inside Scoop - Ask the coffee industry
  • --What do you guys store your beans in to maintain freshness?